The Undeniable Popularity of our Camouflage Fullback Vest

I can still remember a corporate buying seminar from a few short years ago when our company decided to purchase and add a camouflage vest to our formalwear line. All of our management teams are involved in the decision making process and the seminar is a big event for us. At the time, it was easy to choose tuxedos and colorful vests to add to our lineup as we keep pretty good tabs on what our customers are asking for. However, some of us were hesitant to cast our votes for a camouflage vest.

We asked ourselves, “Is this look even considered formal? Does it belong with a tuxedo? Are people going to wear it?” Well, a few years later, we have now come to the conclusion we shouldn’t have hesitated at all because our camouflage vest has turned out to be very popular with our retailers and end-consumers!

Mossy Oak Camouflage Fullback Vest

The first camouflage vest added to our formalwear line was a forest green pattern which is available and shown here with a matching Windsor tie and pocket square.

At that seminar, we decided to offer a vest in a green camouflage pattern by Mossy Oak. It is available with a matching Windsor tie, bow tie and a coordinating pocket square.

How Wedding Couples Incorporate a Camo Vest into their Wedding Day
The vest became quite popular with wedding couples who were planning camouflage or hunting-themed weddings. We found some couples will rent a more traditional fullback vest pattern in a specific color to match their wedding’s theme and then also rent the camouflage fullback vest for the guys to wear to the evening’s reception.

And for proms and homecomings, the camouflage fullback vest is also popular. It’s worn by young gentleman who likely consider hunting as one of their hobbies and are looking for a very unique look for their prom tuxedo.

A Second Camouflage Vest is Added
Fast-forward to today and we have added a new camouflage fullback vest pattern in white, also with a matching Windsor tie or bow tie and a coordinating pocket square.

White Camouflage Fullback Vest and Ties by Jim's Formal Wear

New for Spring of 2013, a Camouflage Fullback Vest in white with a coordinating Windsor tie…

White Camouflage Fullback Vest by Jim's Formal Wear

…and a coordinating Bow Tie.

When a camouflage-themed wedding is being planned, we are expecting the white camo vest may be chosen for the groom while the green camo may be worn by the groomsmen. We’re anxious to see how creative our retailers and consumers get with this pair of unique vests…

The popularity of the camouflage vest in our accessory line reminds us of something very important: A wedding is a very personal event for a bride and groom and the attire worn during that day should reflect their personal tastes whether their attire is ultra-formal or not. It is our goal to have the tuxedos and accessories they want!

Create your Tuxedo Ensemble on your iPad and iPhone!

A lot of attention is focused on the bride’s appearance during the wedding day, but make no mistake about it, the day is equally as important for the groom! His tuxedo, his accessories and his overall fashion statement matters and it would be foolish to make a quick decision about his look for the big day. Thought, time and effort should be invested when selecting the groom’s attire, but how is this possible without multiple trips to a Jim’s Formal Wear Retailer’s store to discuss and view formal options?

Enter The Tuxedo Builder apps!

Jim’s Formal Wear has developed The Tuxedo Builder as an online app you can launch from our home page. And, The Tuxedo Builder is also available as a FREE app for your Apple iPad or iPhone.

Tuxedo App by Jim's Formal Wear

The online version of The Tuxedo Builder can be launched from our home page or the iPad and iPhone versions may be downloaded for FREE from the App Store.

With the Tuxedo Builder app on your screen, and it doesn’t matter which version, you can do a variety of cool things. The first, and arguably the most important, is the ability to create your own custom tuxedo ensemble by using the Build a Tux feature. All of the our tuxedo styles, pant styles, tie styles, vest styles and shoe styles are loaded into the app – all you have to do is combine them however you want right there on the mannequin.

If you want to create more than one ensemble, no problem! Just save the first to your Fitting Room. Simply create a free account to do so.

And if you can’t decide which styles you like, share them on Facebook and Twitter to get your friends’ and family’s opinion. Attach your face to the tuxedo so they can get the whole picture!

If you are looking to save a little money, and who isn’t, you can print a coupon good for $40 Off the suggested retail price of your tuxedo ensemble. Tap another link and you can find your nearest Jim’s Formal Wear Retailer so you can cash in that coupon! When you find your nearest retailer, you can also choose to send the details of your tuxedo creation directly to them so your store visit can be quick and simple.

That’s a pretty long list of features to be found in The Tuxedo Builder apps. And frankly, there are a few more, but you’ll have to download or launch the apps to discover those…

The Tuxedo Builder Apps let you easily create a tuxedo ensemble that is unique to you so you, too, can make a bold statement on your wedding day!